★ About these rankings
How we count fans, viewers, and impact
Fan-share percentages are drawn from Gallup's annual U.S. sports surveys, which have asked the same "favorite sport to watch" question for over 50 years — making it the longest continuous panel of American sports preference. Percentages don't sum to 100 because respondents may decline to pick any sport.
Viewership figures are pulled from Nielsen TV ratings, league press releases, and Adobe Analytics streaming reports for the 2024 calendar year. Super Bowl LVIII (Kansas City vs. San Francisco, Feb 11 2024) drew the highest single-broadcast U.S. audience ever measured — 123.7 million viewers across CBS, Nickelodeon, Univision and Paramount+.
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